7 Impactful Brochures Designed for Fertilizer Safety & Security Council – Clear, Accessible & Brand-Aligned

Inside the Story

Bringing Safety and Clarity to Print – Brochures for the Fertilizer Safety & Security Council

Print materials play a crucial role in public awareness, training, and stakeholder engagement. For the Fertilizer Safety & Security Council (FSSC), a branch of Fertilizer Canada, I developed a series of brochures, factbooks, and training handouts that reflect both the seriousness of their subject matter and the importance of accessible, trustworthy communication.

Each brochure was tailored to suit its specific content and audience, ranging in format from bi-fold and tri-fold pamphlets to landscape gatefolds and modular handouts. Strategic use of green brand accents, iconography, and clear hierarchy of information helps make complex safety regulations and procedures digestible and actionable for professionals in the agriculture sector and first responders alike.

Key Design Features:

✔️ Multi-Format Output – Print-ready designs adaptable for digital or physical distribution (PDF/web optimized formats).
✔️ Brand Consistency – Each piece was designed with FSSC’s visual guidelines in mind: use of logos, typography, and their green-based color palette.
✔️ Data-Driven Clarity – Infographics, placards, and emergency procedures were carefully structured for legibility, following health and safety communication standards.
✔️ Multilingual Readiness – Several pieces were created with space for bilingual or localized translations.
✔️ Targeted Messaging – Audience-specific voice used across pieces for agri-retailers, farmers, transport professionals, and municipal emergency personnel.

Brochure Examples Included in this Post:

GrowGuard Safety Program Overview – A general overview of fertilizer safety and stewardship practices.
Anhydrous Ammonia Training Guide – A landscape format foldout for first responders.
Emergency Awareness Pamphlet – Designed to be portable and easy to scan under pressure.
GrowZone Training Materials – Promoting online modules for security compliance.
“On Guard for Canada” Campaign Flyer – Stakeholder outreach material for agri-retailers. PDF example on Fertilizer Canada Website.
Storage & Handling Safety Tips – Clear do’s and don’ts with icon-based layouts.
FAQ Sheet on Anhydrous Ammonia – A visually rich reference page for safety officers.

Effectiveness

These materials are an example of how strong visual communication and thoughtful layout design can help support vital educational initiatives. Whether used in training sessions, public distribution, or industry workshops, these brochures help make safety guidance more accessible, consistent, and effective.