Event Design and Branding
Tasked with bringing Fertilizer Canada’s vision to life for their 2024 Annual Conference in Montreal, I developed a branding package inspired by the client’s desire for a continuous line drawing style that evokes a Gatsby-era vibe. The result is a sophisticated visual identity that features Montreal’s iconic skyline in minimalist line art, seamlessly applied across the event logo, “Save the Date” video, sponsor animations, and a variety of marketing materials including email banners, conference programs, social media graphics, and delegate badges.
Designing an event of this scale involves a collaborative process, starting with understanding the client’s creative vision and objectives. From initial concept development to final execution, every element is crafted with attention to detail, ensuring a cohesive and memorable brand experience. By working closely with the client throughout the process, I ensure that the final deliverables not only meet but exceed expectations, creating a powerful and lasting impression on all attendees.
Ideas Presented
Idea Selection and development
Marketing Items
